CompositesWorld launches new website design

If you’re a regular to the CompositesWorld website, then you may have already noticed that some things look a little different. In an effort to create a more ergonomic and progressive look and feel to our content, the brand has launched a new website design, complete with easier navigational tools to access specific end markets, industry topics, recent content and much more.

When maneuvering through the homepage, CW has maintained a few familiar characteristics from the past website design, namely the presentation of latest articles, news and products at the top. New to this feature is the “Trending” column, detailing current, most-viewed content on the CW website.

Further down the page, CW has also maintained its Knowledge Centers section, though this has been updated so that visitors can scroll through key CW events and developments, including CW Tech Days, CW content collections, CW Trending videos, as well as our dedicated microsites to sensors and sustainability.

Below this, readers will see a continuation of the articles section (click “view all” for a comprehensive list, categorized by date of publication), followed by a section that gives a visual look at articles that can be found in our latest print/digital magazine. 

For additional resources, CW has also provided a section dedicated to collecting composites 101 content — including our annual Market Outlook series summarizing industry end market developments that year — and a more visual approach to available videos and podcasts.

Back at the top of the homepage, the main navigational ribbon has been updated to better reflect the type of content CW has available. These are split into three main sections: Topics, Resources and Featured.

Under the Topics drop-down menu, there are several “sub-topics” to choose from. “All Topics” is a comprehensive list of tags for readers to peruse. Each tag will take the reader to a new browser tab, where all published content that has been tagged to that topic — articles, news and products — can be viewed. Under “Markets,” see some latest posted content. To narrow your search for a specific end market, readers can click “see all,” where a list of markets is provided. This feature is the same for “Design and Tooling,” “Materials” and “Processes.”

Similarly, the Resources section on the navigational bar is divided into four different sections. “Webinars” houses all upcoming and on-demand CW webinars and “Events” provides a complete list of industry events. The “Suppliers” page has become more ergonomic, providing an enhanced search engine for locating composites-related suppliers. Visitors can continue to search by supplier name, location and product category. A NEW resource provided to CW readers is the “White Paper” section. Here, companies that submit white papers to our editorial staff will be able to have their work highlighted in this section (please contact editorial staff for additional information).

The Featured tab provides a quicker look at some of the content made viewable further down on the homepage that was mentioned earlier, including the sustainability microsite — where all sustainability-related content is collected — knowledge centers and content collections.

The homepage navigational ribbon also includes familiar favorites, such as easy access to current and archived magazine issues, an entire tab dedicated to news, direct access to the upcoming Carbon Fiber Conferences and the subscription button. The hamburger menu on the far right-hand side remains for additional navigational resources.

“At CW, we are committed to bringing our audience the most relevant content, both in print and in digital. Not only do we want our digital content to be relevant, we want it to be as accessible as possible,” Cara Ready, CW digital editor, says. Ready was one of many individuals that made this new website possible. “In an ever-changing (sometimes volatile) digital landscape, we have to stay current both in design and in user experience. That is why we have redesigned the website. We want it to not only be aesthetically pleasing but fluid for our users. We also want our content to be easily found by our audience, which is why we have taken, and continue to take, extra measures to make it as optimized as possible for SEO. Our editors have put careful time and attention to making sure we are addressing what is most important to our readers as soon as you reach the website, and our article pages have undergone a makeover as well, featuring a modern, professional design that is fresh and user-friendly. We think our audience will love it!"